September 7th, 2011
10 Consumer Behavior Secrets to Grow Your Sales
Recent studies have shown that people must engage with a product before they form an intent to purchase that product. When people engage with a product, the event is stored in short-term memory. But if a fact or event has emotional significance, it shifts from short-term memory to long-term memory. Once it is stored in long-term memory, you’ve taken the first critical step toward building a relationship with a customer, which is one of the secrets to selling more of your products to more customers for more money.
via 10 Consumer Behavior Secrets to Grow Your Sales.
